Antenna: Peacock Posts Big Viewership Numbers in February Thanks to Sports
February was a big month for programming on Peacock. The streamer’s content featured three major live sports events spanning 17 days: the Milan Cortina Winter Olympics (Feb. 6-22), Super Bowl LX (Feb. 8), and the NBA All-Star Game (Feb. 15). It was also a big month for U.S. customer acquisitions, up about 5.2 million sign-ups, … Continue reading “Antenna: Peacock Posts Big Viewership Numbers in February Thanks to Sports”
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